ID
7420

Social Entrepreneurship

Study the foundational concepts for understanding social entrepreneurship, combining the passion of a social mission with business-like discipline, innovation, and determination to address pressing social problems. This course offers a basic framework for social entrepreneurs to develop new business models and ventures that support inclusivity, accessibility, and sustainability.

Storefront Apps for E-Business

Perform business functions faster, cheaper, and better using storefront apps to handle the flow of merchandise, services, information, and revenue. Focus is on the apps and tools needed to manage an e-business and/or e-store. Topics include entrepreneurial business strategy, offering products and services, managing customers and orders, product and market research, advertising and promotions, customer service, search engine optimization, online storefront options, and mobile e-business apps.

Intellectual Property

This course focuses on the principles of intellectual property law in trademarks, copyrights, and patents including international conventions and the difference between ideas and expression of ideas, fair-use doctrine, trade secrets, and the notion of public domain.

Mobile Apps for Business

Overview of industry standard mobile apps and tools used to perform, transform, and manage business processes, services, operations, and functions. Topics include building an effective mobile business strategy, improving productivity, enhancing customer experience, promoting a business through mobile operations, and utilizing mobile apps for communications, productivity, planning, organizing, billing, payments, sales, marketing, and mobile e-business applications.

Computer Basics for Business

An introduction for beginning computer students to computer concepts and techniques used in business. Topics include navigating an operating system and organizing and managing files as well as Internet, email, and a brief introduction of the MS Office applications: Word, Excel, PowerPoint and Access.